CPQ
CPQ (Configure, Price, Quote) tools are built to simplify complex quoting workflows for sales and operations teams. But when the product itself becomes the obstacle, the whole point falls apart. The platform we were working on had been in use for years, and it showed. Features had been added over time without a consistent design direction, workflows required too many steps, and users had learned to work around the system rather than with it.
Client:
Zywave
Role:
UX Designer










